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Research papers

An update on international PPM activities

This paper describes the current status of international PPM research activities. During the past year, research organizations have begun to evaluate and operate the PPM technology in their own countries. The details of the recent compliance test in...

Catalogue: ESOMAR/ARF WAM Conference 2003: Television
Authors: Dan Ames, Pasquale A. Pellegrini, Dominique Vancraeynest
Companies: Nielsen, KANTAR TNS Malaysia
June 17, 2003
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Citation

Ames, Pellegrini and Vancraeynest (2003a, June 17). An update on international PPM activities. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/an-update-on-international-ppm-activities